Alif Coaching provides personal development coaching for aspiring and established Muslim professionals around the globe.

Just as every journey into the Arabic language begins with the simplicity of learning the letter alif, coaching often begins with a straightforward intention to ‘do something different’.

Whether that’s being better in your current role or switching direction, Alif Coaching can help you:

• crystallise your goals

• explore your motivations

• identify and weigh-up your options

• take tangible steps to make it a reality.

All in a way that integrates your faith with your work. At Alif Coaching, we don’t expect you to leave your faith at the door. We bring it front and centre, using it to power your journey.

What we offer...

Why get a coach?

Let's be honest, there is so much out there to help you get to where you want to be. Whether that's being a better leader, going for promotion, developing your business, dealing with challenging stakeholders or building your dream team. The number of channels pumping out content to help you achieve your dreams is overwhelming, giving you the impression of progress, when in fact you're just getting a constant dopamine hit that makes you feel good, but ultimately, you're still standing in the same place. Or making baby steps, when you could actually be making huge strides.

This is where a coach can help.

Coaching is personalised: it's all about you!

Coaching is focused: a laser-like focus on what you want to work on, identifying realistic and practical steps to achieve your goals.

Coaching keeps you accountable: doing the work needed between sessions to make real progress.

Coaching develops insight: clarifying and tapping into your undeniable strengths, skills and values for maximum impact.

Coaching creates momentum: building enthusiasm and energy to move beyond your comfort zone.

Assalaamu'alaikum,

I'm Khalid, a qualified executive coach and mentor with almost 19 years' experience in learning and development.

I'm here to work with you to identify and achieve your professional goals, all in a way that aligns with your faith. I don't expect you to leave your faith at the door, but work with you to bring it front and centre, with a firm foundation of self-improvement ('isla), intentionality (niyyah), salaah, gratitude (shukr), reliance on Allah (tawakkul) and so much more.

Whether you have a laser focus on what you want to achieve, or you're feeling stuck professionally for one reason or another, as your coach, I'll work with you to find direction and discover new perspectives, so you can take real steps to where you want to get. My coaching can support you with:

• Being successful in a new role

• Aligning your career with your values and strengths

• Navigating organisational change

• Building positive work relationships

• Developing your leadership skills and style

• And much more!

Your Coach

My coaching journey with Khalid empowered me to grow and develop far more than I could have hoped, and his fantastic coaching style really got the best out of me. I started Khalid’s coaching sessions during the lowest moment of my career . His compassionate understanding of the situation, enabled me to face my challenges head-on.

What Clients Say

Khalid is an unbelievable listener, who took the time and effort to truly understand me and create a safe and open coaching environment. As a result, I felt I could completely trust him. I was comfortable to be truly open and my most authentic self in all communication, so that no stone was left unturned.

I was able to build momentum after each session through bite-sized tasks and points of reflection to review progress made.

Khalid's brilliant questions really widened my horizons, so that I was able to view complex challenges with a fresh perspective and approach them with a new energy and enthusiasm.

Through coaching, I have learnt how to better frame issues and challenges in much more positive ways, which in turn has boosted my self-image.

DC, London

What to find out more?